your friendly neighborhood deliverability guide since 2001
5 Reasons List-Unsubscribe Concerns Are Overblown
Over on the Litmus blog, Chad White shares why marketers shouldn't panic or try to disable the list-unsubscribe header on their email messages. Great insight, and the research aligns with what I've been seeing as well.
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Comments policy: Al is always right. Kidding, mostly. Be polite, and you're welcome to join in, even if it's a differing viewpoint.
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Post a Comment
Comments policy: Al is always right. Kidding, mostly. Be polite, and you're welcome to join in, even if it's a differing viewpoint.