can-spam
CAN-SPAM Myth #1: Applies Only to Spam
Three CAN-SPAM Myths: CAN-SPAM is the US Federal Anti-spam law. If you're sending commercial email in the US, or you're a savvy spam...
Archive
April 2010
james gordon
Recent Spam Litigation Activity in California Courts
Click here to read a nice little overview from Venkat Balasubramani, published on his Spam Notes blog.
acai
Alleged Spammers Using Google Apps: Bad Idea
If you are alleged to have sent spam, alleged to have created thousands of webmail accounts in order to shovel spam selling Acai berry-relat...
james gordon
The Pernicious Effect of Gordon vs. Virtumundo
This is an interesting one. John Levine writes : "Bennett Haselton, who runs the Peacefire anti-censorship site, is one of the more suc...
law
Speaking of Tagged.com
Tagged.com, who previously won their own anti-spam lawsuit , has yet again had to deal with spam allegations leveled against them. The Con...
can-spam
CAN-SPAM Compliance Impacts Deliverability?
This morning I spent a few minutes going through my Gmail spam folder, looking for legitimate mails that might have been accidentally marked...
co-reg
Beware: Free Gift Card Ads
Watch out for those ads offering you free gift cards, free iPads, MacBooks, whatever. Invariably the goal of the person behind the ad is to ...
howto
Do you track your opt-in data?
Hey, if you're running a marketing program, if you manage a marketing list, I have to ask: Are you tracking where and when and how each ...
blue sky factor
Harvard Business Review Is DEAD Wrong About Opt-Out
Blue Sky Factory's DJ Waldow has posted an excellent rebuttal to this awful Harvard Business Review article pining for opt-out email m...