acquisitions
Salesforce to Acquire Braze
I was director of deliverability for ExactTarget, later called Salesforce Marketing Cloud, for fifteen years. I still help a number of compa...
Topic
platforms
platforms
Posta: Run Your Own Email Sending API
When you’re launching a brand new SaaS application or service, you know it’s going to send emails. That means you’ve got to pick an email de...
deliverability
Which ESP is Best for Deliverability? (Spoiler: Wrong Question)
Just the other day, I saw someone post another one of those "Deliverability Ranked by ESP" charts, and frankly, it drives me nuts....
dan stevens
Dan Stevens: Why I Built a Flat-Rate ESP in 2026
My friend Dan Stevens (who founded email verification platform Kickbox and hired me there once upon a time) has rejoined the email communit...
comparing platforms
SMTP relay services: A short list
Every once in a while, somebody asks me what email relay services are available for developers to implement either SMTP relay or API-based e...
2018
Challenges in 2018?
It's the first working day of the new year. What do you think are going to be some of the challenges we face in the realms of email and ...