cauce
Where was the consumer?
My friend Neil Schwartzman asked me a question during the FTC Spam Summit a couple of weeks ago. He asked me, “Where's the consumer?” ...
All posts
best practices
Blocklist notifications? Think again.
Infacta's "Messaging Times" posted a generally good article today on what you should be doing to minimize blocklistings. Exc...
ask al
Ask Al: My email address is being used in spam!
Gerald writes, " Help! I need to call the spam police and I don't know where to turn. My email address has been used to SEND spam. ...
harvesting
Blink: 32 new spams.
Hi from DC. I'm taking a break from the FTC Spam Summit 2007 to swap laptop batteries and check email. Just as I got back to my hotel ...
blocklists
Blogger listed on Spamhaus blacklist
It would seem that this SBL listing means that if you have a blog at http://(something).blogspot.com, your mail is going to be blocked by a...
blocklists
TQMCUBE Blocking List Status
The TQMCUBE Blocklist seems to have been abandoned, and/or the creator and admins are missing in action. Over on DNSBL.com, I've collec...
best practices
Even More on Confirmed Opt-in Best Practices
Down in the trenches, as it were, I see a lot of miscommunication and misdirection on the subject of confirmed opt-in/double opt-in. Here...
double opt-in
Know when to quit!
I sign up for hundreds upon hundreds of lists. I maintain multiple "hamtraps," collections of received mail that I actually asked ...
can-spam
Vonage did WHAT?
This has been making the rounds in the blogosphere these past few days: Vonage is taking months/years old addresses, submitted ONLY for a fo...
best practices
Opt-in vs. Relevancy
I spoke at both INBOX and Internet Retailer recently, and at both events heard smart marketers ask, "Why do readers unsubscribe, ignore...
harvesting
Harvesting BAD! Grr!
More on why email address harvesting sucks from BtoB Magazine by way of Email Marketing Reports .
gmail
Spamming That New Account
Q: How long does it take a new Gmail account to get spam? A: In my case, one day. May 26: Create account. Address has never been given ou...
ironport
Greetings from San Jose
Greetings from the San Jose airport, where I am waiting to fly home after attending the INBOX Event. I was there to participate in a panel o...
lawsuit
Robert Soloway Arrested
I'm at a conference, so I don't have much time to blog about it, but helpful folks keep forwarding me this over and over, convinced ...
blocklists
Re-thinking Spamcop
It's time for me to go back to the drawing board for a new opinion on Spamcop's SCBL blacklist. In the past, I had consistently obse...
best practices
ESPs, their clients, and ISP blocking
I loved this post , and here's what I loved about it: [The prospect who got himself blacklisted] thought he could solve all his problem...
ed falk
Mark Mumma News Roundup
Mark Mumma, if you weren't aware, is the anti-spammer who sued Omega World Travel a/k/a cruise.com over spam allegations, and lost. It...
authentication
Get your Sender ID on!
If there’s one thing I wish somebody would have warned me about a few months ago, it’s this: Get proactive with Sender ID, and do it NOW! ...
spam reporting
Tracking lots of spam for fun and profit
It dawned on me today that I haven't been logging the recipient addresses identified in the spam messages I'm cataloging and reporti...
bad ideas
Sweepstakes and List Building
Jamie Schissler, Strategy Director at Avenue A | Razorfish, has this to say on the topic: Having worked in the promotion marketing space,...
canter and siegel
The very first spam?
Lots of people think that Canter and Siegel are the first internet spammers. Not exactly true. Long before their first excursions into bad ...
best practices
Email Diva: Industry Standard For List-Cleaning
Over on Email Insider, Melinda "Email Diva" Krueger provides some wise advice on list cleaning best practices. Two second summa...
gmail
There's always more spam!
So, were you wondering how many average spams it takes to fill up a Gmail account? I find today that the answer is: 280,570. Just over two...
coi
Double opt-in: For and Against
Double opt-in, confirmed opt-in, email address verification, whatever you call it -- nobody ever universally agrees on whether or not you sh...