CTO of customer engagement platform Customer.io, Matthew Newhook , has put together a solid explainer on how email scanners and proxies are skewing open and click data, and I think it's wort…
Today I’m lucky to be able to share a guest post from email deliverability and technical expert Frank Rix (CEO of email service provider dialogue1 and Technical CRM Consultant…
I'm only a couple hours into my day today and so far I've received three different emails from three completely different senders, each inviting me to go look at the same…
I had a customer ask me yesterday, why is their ESP trying to force them to implement CAPTCHA on their signup forms? They're not spammers. Well, unfortunately, it's usual…
From The DRIP : More great content from Lucy Mazalon . This time around, she details what Salesforce Pardot does to help users deal with non-human interactions, aka bot and secur…