Showing posts with the label gpt

GPT: Let’s Talk Deliverability Analysis

Google Postmaster Tools V2, in both its user interface and API, offers information that they call a “Deliverability Analysis” (or “DeliverabilityStatusVerdict”) which attempts to provide plain language feedback and guidance on how Gmail recipients feel about your email messages. And, if that sentiment is negative, or if you’re failing technical checks, they include information on steps you c…
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Ask Al: GPT Transition, Reputation, and Issues

In my latest Ask Al video for Valimail , I walk viewers through the current state of Google Postmaster Tools , the very important sender feedback portal that helps to guide us all on how to maximize our chances of getting our email messages delivered to the Gmail inbox. Join me…

Having trouble adding users and domains in GPT V2?

Multiple folks have reached out asking why they're having trouble adding new domains or users in the new Google Postmaster Tools (GPT) V2 interface. In my own testing, adding domains and users generally does work, but with a few notable quirks. The primary issue is a UI ref…

GPT: V1 Retirement and Important Updates

Things are happening in the world of Google Postmaster Tools. If you’re a long time user of Google’s sender reputation dashboard known as Google Postmaster Tools ( what is that? ), you may have already seen the warning: As of October 31, the legacy version of Google Postmaster …

GPT V1 retirement put on pause

Hey, remember when I told you that V1 of Google Postmaster Tools was going away? Not so fast... Turns out Google has changed its mind, at least for now. Fellow deliverability expert Lauren Meyer spotted that the company has postponed the deprecation of the legacy Postmaster To…

Google: Changes coming to GPT

If you're somebody who pays close attention to reputation data, and you utilize Google's Postmaster Tools (GPT) data to monitor for and help remediate Gmail deliverability and reputation issues, then you'll want to make note: changes are coming: Google has just  pos…

Tuesday Tip: You need Google Postmaster Tools

Are you having trouble delivering mail to Gmail subscribers? Then you need Google Postmaster Tools . It is the single source of truth when it comes to understanding what Google sees as your sending reputation, and vitally important for monitoring as you nurse your email campaig…

GPT Compliance Dashboard Update

I've talked about the new " Compliance Dashboard " in Google Postmaster Tools before, and how it'll help you monitor for compliance with the new Yahoo/Google sender requirements. And now, it sounds like Google is making a small, but very helpful, update. Star…

DELIVTERMS: Google Postmaster Tools (GPT)

It seems like a good day to decode another deliverability acronym. It's DELIVTERMS! The annoyingly random ongoing feature from Spam Resource, where we explain all those confusing deliverability terms. Today, we're talking about GPT: Google Postmaster Tools (or Gmail P…

Gmail: New compliance dashboard in GPT

Google recently released an update to Google Postmaster Tools . There is now a new dashboard available to users that specifically highlights compliance pass/failure with their newly updated 2024 sender requirements. On the new dashboard, we've got SPF and DKIM authenticatio…

Is Google Postmaster Tools secure?

GPT -- Google Postmaster Tools (or Gmail Postmaster Tools) is a truly handy thing for email senders, especially email marketers who need data and deliverability monitoring. It is a reputation dashboard that pulls together IP address reputation, domain reputation, bounce and co…

Guest post: Improving Reputation Ahead of new Gmail/Yahoo Changes

TrueAccord's Josie Garcia is a good friend and very savvy deliverability wizard who has helped many senders address inbox woes and data hygiene issues throughout her career. Currently she's helping a debt collector improve their sending practices -- very much a challen…

Google Postmaster Tools down again 3/3

Looks like GPT is down again -- it's not just you. The user interface for Google Postmaster Tools is showing a spinning wheel and nothing else, as of 9:00 am US central time on Friday, March 3rd. When this happened last time , the API remained up (so if you pull GPT data i…

Google Postmaster Tools (GPT) was offline; is back

It's not just you! Many folks are reporting that Google Postmaster Tools is currently showing no data. I'm seeing this as well. In my case, my last data points appear to be from December 29th or so. At least one person suggested the outage goes back further than that, b…

Google Postmaster Tools (GPT) is back

Multiple sources are reporting that Google Postmaster Tools (GPT) has returned. I've confirmed it myself; graphs and data are back. As previously mentioned , Google Postmaster Tools went down around October 4th (and DMARC reports ceased to be sent, around the same time). I…

Google Postmaster Tools and DMARC reporting offline

I've received multiple reports from different folks that Google Postmaster Tools (GPT) and Google's DMARC reporting have both been offline since sometime around October 4th. GPT is still accessible but has no data later than 10/3, and for those used to receiving DMARC …

Google Postmaster Tools doesn’t like us. How can I fix it?

Are you struggling with how to improve your sending reputation in Google Postmaster Tools? 250ok's LoriBeth Blair just published a very insightful blog post on this very topic.

GPT Downtime

Over on the Mailop list (ignore the SSL warning, that is a long-standing issue), people are noting that Google Postmaster Tools has been missing data and/or been glitchy and/or disallowing new domain registrations over the past days. If you had trouble before, you might want t…