Showing posts with the label gmail tabs
Like Gmail tabs? Want their categories to trickle down into your email client, if you’re not using Gmail's email client? Do you ever wish that the categories would show up as IMAP folders in Thunderbird? If you’ve answered yes to any of these questions, this clever hack might be the one for you. As noted here and elsewhere, Gmail tabs aren’t directly exposed to IMAP. There is no “Promot…
With the announcement (and subsequent launch) of Apple Mail's categorization functionality, email marketers have been concerned, wondering how this tab-like organization mechanism might impact the success of their email campaigns. Though Apple's functionality is new (f…
Hey, fellow email geeks! Let’s talk about Gmail tabs. Love ‘em? Hate ‘em? Just kinda tolerate ‘em? I want to hear from you. I've been talking a lot lately about Apple Mail's new, similar categorization functionality, and it made me think that now might be a good time to…
It's crazy to realize that Gmail released tabs back in May 2013 , so we're just shy of a ten year anniversary of this functionality. A functionality that often confounds and annoys marketers. And it might even be crazier to recall that the guidance of the time ( here…
Gmail just announced that they're about to offer up the ability to disable personalization of various features across their web apps. It appears to allow users to reclaim a measure of privacy by telling Google not to parse certain messages or content. Senders take note: the…
Lauren Meyer from Kickbox has put together this extremely informative and detailed feedback from ten different deliverability experts on how Gmail tabs affect senders and what senders should think about and do about them. It's a must read! Click here .  So much good guidanc…
Apparently it happens to Seth Godin, too ( click here ). He's got a fix for it, see, but those big meanies at Google won't let him implement it. He's even encouraging you to yell at Google on his behalf. (It turns out, Google is a bit shy about letting third parti…
How do I keep my email messages out of Gmail's Promotional tab? This is a common question lately. Is there one common answer? Ask six different people, and you'll get six different answers. And I'm not sure which answer is the best one, so I'll collect them here…
Do you have any other links to articles about Gmail's new tabbed inbox user interface? Leave details in a comment and I'll update the post. Let's start with two from Ken Magill: His August 20th article talking to Kirk Gray of APUS, and his August 27th article expl…
From his August 20th article talking to Kirk Gray of APUS: "The more I read about Gmail tabs, the more I think a bunch of folks are getting worked up over a whole lot of nothing." From his August 27th article quoting another author's extreme concerns: "You …