I was talking to friends running an ESP platform the other day, helping them understand the difference between the available types of list unsubscribe headers, what does it all mean and how does…
Check out this list of top ten email/security blogs from November 2010. You know which URLs still resolve? Which ones are clearly still here? Only three of the ten.* Me! Al Ivers…
If you're going to use your domain (or a custom domain) with an email platform, try, if at all possible, to use your main domain name. Here's why I say that. Let's…
Laura Atkins of Word to the Wise explains: "The text to image ratio is not going to make or break delivery." I've certainly had people try to tell me that they thin…
Over on the Word to the Wise blog, Laura Atkins explains what happened with that spate of short-term MegaRBL DNSBL listings you may have noticed last week.
In case you've been living under a rock, or you've been lucky enough to not be affected, here's the deal: Some bad guys, probably Russian or Eastern European, have de…
Word to the Wise's Laura Atkins is quoted in this article from Wired, " Mailchimp Sends a Billion Email a Day. That's the Easy Part ." It's not a bad primer…
Word to the Wise's Laura Atkins, like me, often gets asked about words to avoid in subject lines. Is it OK to use the word "free" in a subject line? I read that cau…
Some or all of verizon.net mailboxes are going to move to infrastructure hosted by AOL. Laura Atkins of Word to the Wise reports that Verizon is saying this only affects users …
Over on her Word to the Wise blog, Laura Atkins shares a wonderful list of links to almost every email service provider's policy prohibiting use of bought lists or purchased…
A few days ago, Yahoo updated their DMARC policy setting to "p=reject." What this means is, mail containing a Yahoo from address is basically no longer considered legit…
Over at Word to the Wise, Laura Atkins reports on Scott Richter's domain registrar Dynamic Dolphin getting its accreditation yanked. I'm not sure why this took so long. …
(Hat tip to: Laura Atkins of WttW ) This is almost timely -- I was teed up to speak at a recent email/anti-abuse conference on the topic of Payday Loan marketers and what a chal…
In Laura Atkins' blog post where she shares her thoughts on COI , she links to this amazing article from the New Yorker, where Matthew J.X. Malady shares a bit of insight abo…
Spamhaus sure seems to be in the news a lot lately. Or at least, I'm mentioning them on my blog an awful lot lately. The latest coverage concerns a rather large DDoS (Distrib…
Well, maybe it wasn't quite a sure thing, because you never know how a judge is going to rule. You just don't. Even if the law seems clear as the blue sky (and this one d…
A friend asked me the other day, what exactly is bulletproof hosting? Laura Atkins has complained before, on this very blog , that Google is a bulletproof hosting provider. Googl…
In addition to my own post mentioning the lawsuit , a number of other wise folks have commented on the Holomax lawsuit(s) against Microsoft and friends. None of whom seem to thin…
Laura Atkins beat me to it, writing about this new MarketingSherpa case study wherein a company decimated their list and actually grew revenue. Go read her taken on it over at th…
Today's post is from Laura Atkins of Word to the Wise . She relates a frustration that I personally share: Google's seeming lack of caring about abuse emanating from thei…