It's time to define another deliverability term here on Spam Resource! And this time around, as part of the DELIVTERMS series (where I define those confusing email technology terms and acron…
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The messaging around inbox placement and authentication has always been nuanced, and it's easy to misunderstand. To be clear, email authentication doesn't guarantee inbox…
Or...everything old is new again? Or something? Anyway, seedlist-based inbox testing has been around for a while. Pivotal Veracity was offering it up a good twenty years ago. Its…
I've spent a lot of time lately explaining what exactly seedlist testing is , how it works, and why it's valuable. I like it. I have a bias, after all, in that my day job…
How do I keep my email messages out of Gmail's Promotional tab? This is a common question lately. Is there one common answer? Ask six different people, and you'll get six…
Do you have any other links to articles about Gmail's new tabbed inbox user interface? Leave details in a comment and I'll update the post. Let's start with two from …
Over on the Return Path blog, Joanna Roberts explains how spam complaints ("report spam" clicks) at the big ISPs and webmail providers can damage your sending reputatio…
