Just a quick post for today, with a couple of random bits of Salesforce Marketing Cloud (aka ExactTarget) info. These have been sitting in my notes for a while, and since I've got nothing el…
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I'm not going to re-hash the whole discussion around should email senders be on dedicated IP or shared IPs, what's best for deliverability, and all that jazz -- it's …
Return Path's Tom Sather explains when it's OK to use a shared IP address . Basically, when your volume is very low. He suggests that the cutoff be 50,000 messages a mont…
