Spam Resource: All Things Deliverability

This is bizarre. If you're a registered, opted-in user of Peachtree, and you unsubscribe from their emails, you could end up receiving this : Our records indicate that [redacted] may have been inadvertantly [sic] opted out of e-mail communications. If you did request to …

This press release suggests that the "report spam" button (found in common email interfaces like AOL, Gmail, Yahoo, etc.) is broken. Good senders (send mail people want, don't send unwanted mail, set clear expectations in regard to all aspects of email sending) …

Mickey Chandler says: " EPIC FAIL ." Another blogger (I'm not going to help his Google-fu by linking) states that he "hates to say it," but that Comcast's motion "looks like a winner." Hates to say it? You've got somebody suing over w…

Forcing somebody to opt-in, by making them check a box that says, "I agree to X" before you'll let them buy from you (or even register) is a bad idea. It's just plain lame. I've run into this a lot over the years -- and I am well aware of what happens. Whe…

The keys to email delivery success? "It all comes down to four words: List hygiene and relevance." -- Ken Magill Couldn't have said it better myself! Thanks, Ken.

I get a new one of these every couple of weeks. The from addresses and names vary; usually it has a random Gmail address on the from address. The name associated is something like "Nathan Singer" or "Jeff Strum" and seems to vary with each mailing. The CAN-…