Spam Resource: All Things Deliverability

There's this phrase out there called "permission-based email marketing." Not everybody understands what it means. And certainly, some folks purposely misuse the terminology, in an attempt to hide the fact that their practices may be at odds with true informed cons…

Over on the Return Path blog, Joanna Roberts explains how spam complaints ("report spam" clicks) at the big ISPs and webmail providers can damage your sending reputation, and offers up ideas on what you can do to prevent these kinds of issues.

In the third part of this on-going series, Neil Schwartzman explores the current landscape of the email delivery world. As regular readers may recall, in my early posting “ You Get the Deliverability You Deserve ” I made mention of a 2010 international consumer survey conducte…

My wife and I enjoy eating out for dinner fairly often, and it can get kind of spendy. On a whim, I started searching for ways to save money while dining out, and stumbled across this service called Savored . Looks like a neat way to save some money -- I've just registered,…

Read this one comment in particular , from somebody who is currently blacklisted by Spamhaus. Some choice excerpts: By the way, over time, Spamhaus has blacklisted many of the Fortune 500 for simply using email as a marketing channel But why do so many in this industry feel tha…

John Levine shares his tale of the sentencing of Brian McDaid, "Neutraceutical" spammer. Looks like it is indeed possible to get jail time for violating CAN-SPAM.

I just read in Mediapost's Online Media Daily that the debate over email append got heated at the recent MediaPost Email Insider Summit . Jordan Cohen, vice president of business development at Pontiflex, was direct: "[Email append] is not really okay to do." He c…