Spam Resource: All Things Deliverability

From Lucy Mazalon of THE DRIP: Click here to read. This is good specific guidance for users of the Pardot email platform (owned by Salesforce), but I'm sharing it more broadly because regardless of what platform you send emails from, understanding which emails, which types …

Toshi Onishi, Senior Deliverability Analyst for dotdigital reports on specific recent updates to Australia's federal anti-spam law (and I think he did a good job in breaking down the changes in a way easy to share and understand). Of course, I'm not a lawyer and this i…

HelpSystems, a Minnesota-based software company, working in the areas of systems and network management, business intelligence, security and compliance , just announced that they have acquired email security vendor Agari.  Read more about it over at ZDNet .  Agari , if you were…

If you are new to your sending IP addresses -- meaning you're going through IP warming, you are likely to find that Microsoft OLC (Hotmail and related domains ) can be quick to block your sending IP address. My guides  here  and here talk through the general process for re…

PCWorld's Mark Hachman explains Google's plans to automatically enroll new users into multi-factor authentication to better protect Google accounts from unauthorized access. This is a good thing, I think. Though I suppose there are a few edge cases where perhaps not ev…

From The Verge: "Verizon has sold its AOL and Yahoo properties to Apollo Global Management in a deal said to be worth $5 billion." What does this mean: Ownership of the second largest B2C consumer mailbox providers in the US is changing. The future is an unknown. It c…