Jay Fink is a spam investigator, recently featured in the news for an interesting (and frustrating) reason: The state of California, specifically the California Bureau of Securit…
Were you concerned about a drop in open rates starting on Thursday, July 25th, and running through most of the weekend? It turns out, it's not just you. Apple suffered an out…
Last week on the Valimail blog, I shared a status update on the DKIM L= tag vulnerability that allowed bad guys to repurpose signed email messages, replace or append their own b…
The messaging around inbox placement and authentication has always been nuanced, and it's easy to misunderstand. To be clear, email authentication doesn't guarantee inbox…
I had the pleasure of chatting with MarTech's Constantine von Hoffman recently, helping to explain what deliverability is, why it matters, and what you need to know about Yah…
It's time for another interview! This time, I have the pleasure of talking to my friend LB Blair! LB has been in the email industry for nearly ten years now. With stints at I…
Here's Mickey Chandler in one of his new videos talking about a recent decision of potential interest to those in email marketing land. This case is one of a number of rece…
I love word clouds! They're lots of fun. They're a great way to visualize writing in a way that highlights which words and concepts were likely most important to the auth…
BIMI ( Brand Identifiers for Message Identification ) is a really interesting protocol. It allows a domain owner to publish a logo, meant to be displayed alongside emails from th…
Way back in 2016, there were a series of blog posts that laid out the reasons both for and against double opt-in. Positioned as "single opt-in versus double opt-in," it…
In case you weren't able to check out the Valimail/NGP VAN webinar last week focusing on "Increasing Deliverability in the Political and Advocacy Spaces" last week …
Jaime Carney is another one of those RGP (Really Good People) who have been involved in email deliverability, spam fighting and anti-abuse going back to the turn of the millenniu…
If you subscribe to my email newsletter, you already know that I’ve been complaining about how my ISP, where I host my MTA (mail server aka mail transfer agent), is changing thei…
Just a quick note today to address some bad advice I've seen out there in the wild. The question that I've seen asked is this: The new Gmail sender requirements announc…
As reported previously , the State of California tried to tell Jay Fink that he needed a Private Investigator's license to be able to legally review and investigate spam emai…
Who hosts what mail? MBP Spotlight is the series here at Spam Resource where I break down the top mailbox providers (including B2B) based on their rankings in the top ten mill…
A million years ago I built a deliverability tool for ExactTarget (later Salesforce Marketing Cloud) called Reputation Audit. It was a handy tool back then, to give a client (or …
Marcel Becker is a self-proclaimed email nerd, product guy, public speaker and actor. With a long history in the email sphere, manning product roles for various iterations of Yah…
Is Microsoft getting on the Yahoogle bus? Maybe that's too silly a way to frame such an important question. Let's reframe this more specifically. The question ultimately…
Who hosts what mail? MBP Spotlight is the series here at Spam Resource where I break down the top mailbox providers (including B2B) based on their rankings in the top ten millio…
Comcast is updating the DMARC policy for comcast.net, the domain used for Comcast Xfinity customer mailboxes. You may recall that Comcast has a number of domains , but that it ul…
Gmail tabs have been with us since 2013. Occasionally a sender worries that tabs mean the end of their ability to connect with Gmail subscribers, but truly, at this point, we as …
Jennifer Nespola Lantz currently holds the role of VP of Industry Relations and Deliverability for email verification provider Kickbox. I've gotten to know her well over the …
