Recently I talked about how to make your brand image icon show up when sending to Gmail recipients. Today I'll talk about how to do the same for a different set of smaller I…
Looking to make your brand's logo show up next to emails you send to Gmail recipients, but you're not sending from a Gmail account? I think I've figured out how you c…
Spam levels are down a bit, according to various reports . Is GDPR to thank? Truth be told, Spamhaus says, that GDPR actions taken by legitimate companies sending legitimate mail…
A re-engagement campaign is where you beef up your subscriber engagement (the open/read/click percentages in a sender's stats) by asking existing subscribers to click on a li…
Well, it looks as though we haven't solved the Scunthorpe Problem just yet, according to Natalie Weiner, whose last name still gets blocked by filters. Read more about it ov…
Mapp Digital Senior Deliverability Specialist Tom Ellengold has posted a brief, but useful, overview of the list bombing issue faced by so many senders and email service provide…
Since I last posted, my new address sample2018box@gmail.com has received 105 different emails from 80+ different senders. Thank you for your help signing it up to email lists, an…
Hey there! Want to help me with a fun project? Sure you do! I'm tracking different emails from different brands, senders, companies, and email services providers. Want to h…
Gmail warned us that a more restrictive DMARC policy was coming, didn't they? That warning came all the way back in 2015 . They said that "p=reject" was coming. May…
Email deliverability monitoring firm 250ok just released "the 250ok Deliverability Guide" and it provides a solid getting started point for the concepts behind delivera…
If you monitor these things, you might have noticed that Apple's consumer email domains (iCloud domains) -- mac.com, me.com and icloud.com -- have moved to a "p=quarant…
Did you know that UK Retailer Tesco offered email service? Me neither, but I'm not their target demographic. I assume they did or do offer internet service and that the email…
This Wall Street Journal article points out that "disconnecting" from your always-connected online life when you want to go on vacation would be a whole lot better if …
If you manage ISP Feedback Loop (FBL) subscriptions for a set of sending IP addresses, you'll like this. Return Path just launched what they call a "Universal FBL,&quo…