Spam Resource: All Things Deliverability

If you want to learn more about the value of and potential benefit from BIMI (Brand Indicators for Message Identification), the inbox logo standard that helps you build email trust and boost engagement with your subscribers, then this is the webinar for you! Join Al Iverson (Va…

My friend Mickey Chandler recently posted a great new blog post explaining what an email sender can do with DMARC aggregate reporting. Specifically, what the reporting can tell you with regard to troubleshooting mailbox provider-specific email authentication failures. What you …

There have been a few different blog posts, Linkedin posts, and email newsletters talking about DKIM2 lately. And oof, most of them seem to get one or more of the details wrong. People mean well, so let's forgive them -- this is a complex thing, and it's easy to misunde…

We often talk about the importance of "keeping a clean house" when it comes to deliverability. But list hygiene isn't just about bouncing bad addresses; it’s about managing the entire subscriber lifecycle to ensure mailbox providers see you as a sender people actu…

If you’re running into issues with DKIM signatures failing when sending to Microsoft domains, but working fine elsewhere, one thing to check is that your various email headers aren’t too long or wrapped improperly. Postmark’s blog post from January touches on this very issue ; …

It was a pleasure to sit down for a special edition of the Valimail “Ask Al” video series for a Q&A with an old friend and industry veteran, Sam Masiello. Sam and I go way back to the early days of anti-spam and email security, but his career has since evolved into a securi…

If you've been following the legal landscape for email marketing, you're likely aware of the "litigation gold rush" happening in Washington State. Thanks to a strict interpretation of the Washington Commercial Electronic Mail Act (CEMA), even the smallest tec…

Steven Lunniss, Director of Deliverability for email marketing provider Cordial, was able to answer a very important question back in January, thanks to an unexpected glitch. The question: What happens to engagement and subscriber sentiment when your email messages are unexpect…

Here’s a quick update on recent comings and goings in the business mailbox provider space. Amazon to wind down Workmail offering Amazon just announced that they are shutting down their corporate mailbox solution Workmail. The service officially ends just about a year from now,…

It is time to clarify another technical concept here on Spam Resource, in our series DELIVTERMS, where we decode email and related acronyms and terms, helping you better understand the messaging ecosystem that surrounds you. Today, the word we’re defining is: hashbusting . If y…

My friend Dan Stevens (who founded email verification platform Kickbox and hired me there once upon a time) has rejoined the email community! After seeing him announce unMTA , I invited him to author a guest post here to share thoughts about his new venture and what his goals …

What happens if you choose the wrong subdomain? Does everything explode and the submarine sinks to the bottom of the ocean? Not really, but there are indeed some considerations around choice of subdomain for your various types of email messages. I recently tackled this topic in…

I recently sat down with a bunch of new friends to sit for a podcast recording. The podcast, Email’s Not Dead , is “about how we communicate with each other and the broader world through modern technologies.” Joining me on this adventure? Jonathan Torres, Eric Trinidad, Thomas …

Looking for an easy way to validate that your email is configured correctly? While technical compliance is only part of the deliverability equation (don’t forget our old friends reputation and engagement), it’s still very, very important to make sure you get it right: DNS confi…

Hey, you! Are you looking for work? It’s rough out there, I know. I want to help, if I can. Every now-and-then I’m going to share a post that highlights the name and focus areas of a smart expert in the email space who is looking for work. My goal is to assist with a bit of ext…

Well, since this song was originally released (in 2001) the future has indeed been movin' on. I don't know that I have any sunshine in a bag, but even lacking that, it was still great fun to see Gorillaz on SNL last week, and I rather enjoyed this little bit of time tr…

Like Gmail tabs? Want their categories to trickle down into your email client, if you’re not using Gmail's email client? Do you ever wish that the categories would show up as IMAP folders in Thunderbird? If you’ve answered yes to any of these questions, this clever hack mig…

I had a lot of fun joining Validity's Guy Hanson and Danielle Gallant recently, in our Litmus Live session, where we spoke to the topic of where email marketing is headed in 2026. And we covered a lot in that 30 minutes: deliverability trends, AI in the inbox, the future o…

Back in September 2025, I posted about receiving notice from Yahoo that they were apparently reducing the amount of space granted to Yahoo Mail user mailboxes from 1 terabyte to 20 gigabytes. (In hindsight, I now realize that this specific new limit might be US-specific.) Whil…

January and February were not kind to many email senders and mailbox providers. Glitches were to be found and experienced. Google accidentally misclassified a bunch of emails at one point. Yahoo and Apple seemed to be accidentally rejecting non-spam messages for a time. And Mi…

Yahoo has added new, additional sending IP addresses for their outbound email, as they recently announced on the Mailop list and elsewhere. Head on over to the “ Outbound Mail Servers” page on the Yahoo Sender Hub , or pick apart their SPF record , to find the most up-to-date…

If you're sending mail to subscribers in Japan, you need to know that the Goo mail service is no more. Goo has been around rather a long time. Owned by NTT Docomo, it has existed in some form or another since May 1999 , though I'm not exactly sure when email service was…

Are you curious about the current state of DMARC in 2026? Want to learn more about the adoption of email authentication and domain protection, who out there are putting their best foot forward to prevent phishing and spoofing of their important email domains? It's something…

Seeing rate limiting deferrals at Microsoft OLC (Outlook Consumer/Hotmail) domains ? Specifically with this error message: 451 4.7.650 The mail server [IP Address] has been temporarily rate limited due to IP reputation. For e-mail delivery information, see https://aka.ms/postma…

Look what I just found in my email. It's an email from staff AT hotmail.com: You are receiving this message because your sender IPs are enrolled in the Junk Mail Reporting Program (JMRP). We are modernizing JMRP by rebuilding the service on a new platform. Going forward, pr…