Over on the Bronto Blog, Waynette Tubbs reports shares a client's experience with email list stagnation, re-engagement, and how to deal with letting go. It's a smart mar…
I really like my 2014 Lincoln MKZ. It's sort of the one flashy thing I own. I don't have a big house or wear fancy clothes, but I enjoy my nice ride. And I was really hap…
Mail.ru just announced that they're moving the domains mail.ua and corp.mail.ru to a restrictive "p=reject" DMARC policy on March 29, 2016. They previously announce…
Steve Atkins of Word to the Wise just released a cool new tool: SPF Minimizer . Over on the Word to the Wise blog, he explains how it works and provides an extremely insightful …
Once upon a time, Sender ID was a sort of Hotmail-specific version of Sender Policy Framework (SPF). It used to be valuable and necessary to maximize your chances at getting sol…
Over on Betanews, Ian Barker asks : "What do California and New York have in common? They're both major centers of spam email according to new research, between them acc…
My friend and deliverability colleague Josie Garcia sent me this picture yesterday. It's a picture of her printout of a specific page from this blog, from sometime around a h…
SPF ( Sender Policy Framework ) still matters in 2016. Lots of folks might be authenticating with DKIM now, but SPF is a useful fallback mechanism and in my oh-so-humble opinion,…
Don't go rushing out to buy a domain name under the ".download" TLD (top level domain) just yet; Spamhaus says just over three quarters of registered domains under…