Blacklists and multi-client impact: The risk is real
You hear stories sometimes. About how when a deliverability person warns sales that they shouldn't sign that client, but the client come...Read More
Let's go buy a list!
Is buying an email list a good idea? Let's ask around. Hubspot's got the best quick summary, in my opinion. They say buying an e...Read More
HOWTO: Work around Office 365 Unblocking Issues
If you've previously seen this bounce message: 5.7.606 Access denied, banned sending IP [1.2.3.4]. To request removal from this list p...Read More
What about AOL?
If you're wondering if AOL still exists as a separate entity, the answer is no. AOL as a standalone ISP is no more. What was AOL is no...Read More
SPF and DKIM Alignment: What are they and why do they matter?
If you have implemented DMARC for your email sending domain, the spec requires that your messages either pass "SPF alignment" or &...Read More
Is email spam a solved problem?
Engadget asks, " Did AI kill off spam and we just didn’t notice? " I'm not sure about THAT, but this article is still a very...Read More
BIMI: Current Status? Should we bother?
Since lots of folks are reaching out to me, asking for help with BIMI records and/or wondering if it's something they should take the ti...Read More
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