You hear stories sometimes. About how when a deliverability person warns sales that they shouldn't sign that client, but the client comes aboard anyway. "If they do bad …
Is buying an email list a good idea? Let's ask around. Hubspot's got the best quick summary, in my opinion. They say buying an email is a bad idea because: Reput…
If you've previously seen this bounce message: 5.7.606 Access denied, banned sending IP [1.2.3.4]. To request removal from this list please visit https://sender.office.com/…
If you're wondering if AOL still exists as a separate entity, the answer is no. AOL as a standalone ISP is no more. What was AOL is now part of Verizon Media Group, which f…
If you have implemented DMARC for your email sending domain, the spec requires that your messages either pass "SPF alignment" or "DKIM alignment." Here's …
Engadget asks, " Did AI kill off spam and we just didn’t notice? " I'm not sure about THAT, but this article is still a very interesting read, and a good overview…
Since lots of folks are reaching out to me, asking for help with BIMI records and/or wondering if it's something they should take the time to implement, I figured I would tak…
