Yesterday, Loren McDonald blogged about "FISUE Syndrome." What is it? It's where a recipient "Forgot I Signed Up for Email." He writes:"Was That Email Spam? Or Just Spam-Like? Earlier this year, I received an email from a presentation company that I was sure I had never heard of nor done business with. [...] I didn't know who this company was or whether I knowingly opted in for email, and I still don't."
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A blog about email, anti-spam, policy compliance and email marketing best practices. Published by Al Iverson.