As I've done for a while now, I continue to track DMARC adoption month-by-month by caching DNS data (including DMARC records) for the "top ten million domains" data set. It may not be a perfect view of the universe, but it's a fun little slice of it that helps to reinforce some of the assumptions I have: That DMARC is indeed growing, that Yahoo and Google did manage to introduce the word DMARC to a bunch of new people in 2024, but also, that a bunch of those folks just blindly implemented "p=none" as a policy with no actual care for protecting their domain. (Two steps forward, one step back?)
As I've done for a while now, I continue to track DMARC adoption month-by-month by caching DNS data (including DMARC records) for the "top ten million domains" data set. It may not be a perfect view of the universe, but it's a fun little slice of it that helps to reinforce some of the assumptions I have: That DMARC is indeed growing, that Yahoo and Google did manage to introduce the word DMARC to a bunch of new people in 2024, but also, that a bunch of those folks just blindly implemented "p=none" as a policy with no actual care for protecting their domain. (Two steps forward, one step back?)
Let's review the data! Check out the video below.
Or click on over to the Valimail blog where I share out what I've seen.
Comments
Post a Comment
Comments policy: Al is always right. Kidding, mostly. Be polite, please and thank you.