Earlier this month, Steve Henderson from the DMA (UK) shared best practice guidance on how to use registration forms to get permission to send follow up email marketing . It'…
Chicago media reporter Robert Feder shared an interesting story today.  The Chicago Tribune recently sent a simulated phishing email to employees, to test them to see if they wou…
With a bit of help from an online tutorial , I've figured out how to relay outbound mail through Gmail. (Of course, that means that I'm sending mail out through a specifi…
Once upon a time I asked if AMP dynamic content functionality was going to be " the next big thing " as far as email is concerned. Google's got support for it in Gm…
Today's guest post comes from Travis Murray. Travis is a Deliverability Engineer based in Canada. He has spent the last five years guiding clients and helping his peers with …
Do you know about Swaks? Maybe not! It is perhaps not very widely known, but it is an amazingly useful tool. Swaks , created and maintained by John Jetmore , is billed as a "…
IP warming is the process by which, when you start sending from a mail server on a new IP address, you build up a good sending reputation by limiting your sending to small amount…
Engadget says that Edison Software's new email service OnMail has  "two headline features ... 'accept sender' and anti-tracking technology." Sounds like an…