Spam Resource: All Things Deliverability

Looking to warm up your new sending IP address? Wondering how that all works? Looking for a deep dive with detailed information to guide you through every step of the process? If so, you're in luck! My Kickbox colleague Jennifer Nespola Lantz has got you covered. Here you&…

Check it out! It looks like Microsoft has updated SNDS to provide a bit more info than they provided previously. In the "Comments" column, they're now including snapshot counts of spam complaints received for that IP address at various points throughout the day. W…

Remember how I warned that querying Spamhaus via public DNS resolvers wasn't a great idea? "Spamhaus clearly doesn't want to provide this IP reputation data via [public resolvers] and right now it's just a question of how effective they are at blocking it. The…

Today’s guest post comes from my colleague Jennifer Nespola Lantz, VP of Industry Relations and Deliverability at Kickbox, keeping us updated on yet another change that affects email privacy and tracking. Take it away, Jennifer! 🔔 Ding, ding, ding 🔔 More fun updates about pri…

You don't send mail as noreply@, do you? If you discourage email responses by sending your marketing email messages with a noreply@ email address, you're missing out on an opportunity! It's an additional engagement signal to tell the ISP that people like your messag…

Today in "what the hell, I can't even" news: Fax machines are still a thing and fax spam is still a problem thing. Read more about it at Bloomberg . Alas, the article does not indicate whether or not telegram spam is still a problem.

I wanted to take a few minutes to let folks know about this cool website called Email Resources . It’s not just cool because we both use the word "resource" (though that doesn’t hurt!). It contains "A curated collection of the best email resources to help you at…

I was talking to friends running an ESP platform the other day, helping them understand the difference between the available types of list unsubscribe headers, what does it all mean and how does it all work. Might you find that interesting as well? Let's see. List-unsubscri…

It's time for your periodic BIMI adoption status update.  A quick overview of what this is all about: BIMI  is a standard  being adopted by multiple internet services providers (ISPs) to allow the display of a sender's logo along side email messages, when displayed on a…

Ohio broadband provider Buckeye Broadband is reporting that its bex.net email service is offline. If you're a sender, I recommend pausing all sends to bex.net (and any other domains pointing at mx*.buckeyecom.net, if possible) until you see an all clear message from the I…

Is 2022 the year that marks the death of email? That seems a bit doubtful, as killing off a communication technology seems to be nigh impossible. Just consider the story of the telegram, of which seventeen million are still sent annually. Amazing, if you ask me.

Message "clipping" at Gmail is when your email message is so large that Gmail won't display the whole thing on one page. It'll show part of the message, then it'll be cut off, saying "[Message clipped]" and giving you an opportunity to click to v…

I have meditated upon my crystal ball, dear reader, to ask it to tell me what 2022 will look like in the realm of email deliverability, and here's what it has guided me to share with you. First, Apple's MPP functionality really punched a big hole in the usefulness of o…

It's not just you! Many folks are reporting that Google Postmaster Tools is currently showing no data. I'm seeing this as well. In my case, my last data points appear to be from December 29th or so. At least one person suggested the outage goes back further than that, b…

Did you know? Google has a " Sender Contact Form " for Gmail, previously known as the bulk sender contact form. What is it? It's a way for you to ask Google to reconsider their Gmail filtering decisions for your emails, to give them more information and contact i…

Hey, FINALLY ! The year 2021 is but a memory. Am I the only one who feels like last year had been about five years long? The only thing that felt longer was the year 2020 -- wasn't that about ten years long? When everything went sideways, I was already working from home, bu…