Okay, they're not really opens. They're proxy-based, false positive pre-loaded opens. Don't think of them as opens. Think of them as something you want to get out of …
Here's a neat unix/linux email trick: How to get notified via email for SSH logins , courtesy of Tech Republic's Jack Wallen. And it uses your Gmail account to send the m…
Compliance with spam laws is still a necessary thing, you know. And failing to follow the rules can get really, really expensive. A few weeks ago, the Australian Communications a…
I don't really know who first coined the term deliverability. Was it me? Possibly not. It's a shame J.D. Falk isn't still around, because he would know, and then he …
From the Atlantic and WNYC: Uh...finally? The podcast you've been waiting for! This is "a story of America told through the history of SPAM." In this three-part ser…
I was just testing an email for a friend of a friend. Part of that testing involved running the email through my KBXSCORE checker. It came back with very few issues; most of the…
You should read: This great blog post from Oracle's Daniel Deneweth . In it, he explains that BIMI is "the carrot to get email marketing managers to fully authenticate&q…
This is a bit of a random post, with a bit of a random data point, but it surprised me and I thought those who send via SES might want to know. Because I am not entirely sure tha…
From Yahoo's Lili Crowley, an announcement of their new " Senders Hub " postmaster website, where "you will now find our sending best practices and our postma…
I'm on the road this week, dealing with family stuff, and I've ordered BBQ twice to the hotel for dinner. I must be hungry, and I've got BBQ on the brain. Anyway, whi…
Yeah, I know. Apple blew up open tracking. Other things have been gnawing away at it for a while, but where we're at now is that for anybody who reads their email messages on…
Last week it was SFMC Geeks, but today it's Pardot Geeks ! I love it when smart and kind geeks share knowledge to better empower others on how to do the right thing. A few we…
Last time, I wrote about list-unsubscribe methodology specifically , but today I’d like to broaden the topic to all the different methods that senders use to offer an opt-out opt…
What? Last time , I couldn't tell if this was a joke. This time, it sounds like it was the real deal! From National Public Radio: "Laura Spears, 55, found out she won th…
(Here's an updated version of a post from way back in 2018, with additional resources! I hope you find it handy.) Need a tool to parse message headers? Trying to break down h…
Lesley Higgins (a Marketing Solutions Consultant at NuAge Experts but prefers to refer to herself as a Marketing Cloud Developer) posting over at SFMC Geeks recently shared a va…
Wondering about BIMI adoption throughout 2021? Me, too. I am honestly surprised that adoption of BIMI by top brands and retailers has not be broader. Anecdotally, I've been w…
